Our ambassadors

Meet the passionate people who share our conviction that really good food should be good for both the dog and the planet. Here are our fantastic ambassadors.

Kustmarken

Breeds and trains Sweden's future guide dogs. After 30 years with dogs, Petgood is their first choice - "the best dog food we have ever used".

Food Pharmacy

The nutrition hunters Mia and Lina run one of Sweden's largest platforms within health and nutrition. Their four-legged family members eat Petgood - food for both health and the planet.

Hundläroverket

The ethologist Irene Westerholm has worked with dogs for over 25 years and is a strong voice for dog welfare. For her, insect-based food feels best at heart.

The kennel where all the labradoodles carry names from Astrid Lindgren's storytelling world. The nature lovers Oona and Antti chose Petgood for quality, sustainability and transparency - and the whole pack loves it.

Emma & Quincie

Emma and the assistance dog Quincie, an unbeatable team. The labrador from Kustmarken supports Emma in everyday life with both security and independence.

Saga

Owner Sibylla and the english setter Saga never say no to an adventure. They spread knowledge about insects and how easy it is to reduce your climate footprint.

SOS Svenska Service- och Signalhundsförbundet

SOS Assistanshundar

Non-profit organisation that trains certified assistance dogs - from puppy to finished team. Dogs that make everyday life safer and freer for their people.